At MUDMASKY, our mission has always been simple: to improve skin health across the globe. Since our inception, we’ve been committed to crafting high-quality skincare products that deliver real results, using ethical and premium ingredients. Today, we’re proud to share a game-changing announcement: as of January 2, 2025, we’ve permanently lowered our prices in Europe.
Why Are We Lowering Our Prices?
In Europe, where inflation has driven costs higher and higher, we’re taking a different approach. While many companies are raising their prices to match market trends, we’re lowering ours. Why? Because we believe healthy, radiant skin shouldn’t come at an unaffordable price.
Here’s how we’re making this possible:
- Growing Together, Lowering Costs: Thanks to your support, MUDMASKY has seen incredible growth since 2015. This allows us to purchase materials in larger quantities, securing better supplier deals and passing those savings directly on to you.
- Mission-Driven, Not Profit-Driven: Our goal has never been about maximising profits; it’s about maximising skin health. Lowering our prices reflects our unwavering commitment to making premium skincare accessible to all.
A Commitment to Value
When we first launched our Facial Detox Purifying Recovery Mask in 2015, it retailed for €69. Today, that same iconic product is available for just €36. Despite this dramatic price reduction, we’ve never compromised on quality.
Premium Ingredients, European Production
Lower prices often raise questions about quality. Rest assured, MUDMASKY hasn’t cut any corners. In fact, we’ve enhanced our production processes:
- Uncompromising Ingredients: We continue to use the same natural, premium-quality ingredients that deliver the results you trust.
- European Excellence: Our production is rooted in Europe, with 80% of our products made in France and the remainder in the Netherlands and Italy. While production costs in Europe are high, they guarantee unparalleled quality and craftsmanship.
In a Time of Rising Costs, We’re Moving Against the Grain
In a world where everything seems to be getting more expensive, we’re taking a stand. MUDMASKY is proving that premium skincare doesn’t have to come with a premium price tag.
Our Vision for Europe’s Future
This is only the beginning. As we continue to grow, we’re exploring innovative ways to further reduce costs and make skincare even more accessible across Europe. Our mission remains steadfast: to redefine skincare by focusing on both value and quality.
Thank You for Supporting MUDMASKY
None of this would be possible without you—our loyal customers. Your trust and enthusiasm have helped us grow into the brand we are today. Together, let’s continue this journey and redefine what skincare means: affordable, effective, and accessible for everyone in Europe.
Here’s to healthier skin—and a healthier wallet—in 2025 and beyond.
Warm regards,
The MUDMASKY Team
